Small grants awarded
Here’s a portfolio giving details of the projects who have received Small Grants funding from us. If you have a road safety initiative that requires funding and you meet our small grant criteria, why not apply when the grant applications are open?
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So-Mo
Fasten Up for Your Future
Following the success of an initial project, Transport for West Midlands funded a pilot to build on the proof of concept to broaden the geography and reach of the original project. Additional funding from The Road Safety Trust allowed for an evaluation that measured the impact of the project by understanding the reach, visibility and the behavioural change delivered by the online media campaign.
Birmingham City Council & So-Mo
“Message not received.” Seatbelts - the unseen problem
The pilot, delivered in partnership between Birmingham City Council and SoMo, seeks to test the hypothesis that culturally-tailored and targeted messaging, co-designed with communities, using insights from Behavioural Science can improve seatbelt use in Birmingham's Pakistani and Bangladeshi communities and, in turn, reduce passenger casualty rates.