Imperial College London

2023OtherSmall Grants

22 Jul

Written By Lynne Dickens

Enhancing Road Safety: Automatic Vehicle Triage in the NHS Ambulance Service for Improved Post-Crash Care and Injury Prediction

Amount awarded

£49,553

Completed

2026

Making roads safer for…

All road users

Project summary

Annually, around 30,000 people in the UK suffer fatal or serious injuries in road traffic collisions. This pilot project aimed to significantly reduce fatal and severe injuries by leveraging in-vehicle sensor technology to predict injuries and improve post-crash care.

The project addressed the lack of real-world sensor data for injury prediction algorithms and uniquely developed algorithms for overall injury prediction and specialised algorithms for time-critical injuries from actual collision sensor data and injury outcomes.

Final Report →

Organisation website →

All UK

Lynne Dickens

Spot On Creative is a Northants-based creative team who have the hard-earned skills, expertise and industry knowledge that only come from having worked for years in advertising. It’s all managed by Lynne Dickens who has over 20 years’ experience in marketing communications, and ten years in website design and build, and creative team project management.

Lynne is also a qualified art historian and has some expertise in curating fine art exhibitions and producing all of the catalogues, posters and supporting material to create a successful event.

All the guys in our team have worked for one-man bands, SMEs and large blue-chip multinationals in just about every sector, field and industry. We can come up with great ideas, superb design and copy, and exceptional photography for anything from websites to email campaigns, branding to brochures – and everything in between.

And the beauty of Spot On Creative is that we’re big in creativity, experience and knowledge, but small in overheads and invoices. So we’re a much more sensible and affordable option for you than a larger advertising agency or marketing company.