University of the West of England (Bristol)

Wheels skills and thrills 2 (WST2)

Amount awarded

£229,000

Due to complete

Q3 19/20

Making roads safer for…

All road users

Young male driver at the steering wheel

Project summary

This project aims to encourage safer driving by young men, particularly from less affluent areas, by researching and testing an intervention combining social marketing, advanced driver training, and in-car telematics. Based on an early trial and part-funded by the DfT, WST2 encompasses recent developments in driver training and telematics. It is the largest award made to date and reflects the potential of the project to increase understanding about risky driving by young men and also how to tackle it by developing an intervention with wide take up in mind.